Written By Ugochi Obiajunwa
Nigerian brand, 24 Apparel returns with its snapback collection tagged ‘My Culture, My Heritage, Me’.
The collection is inspired by celebrating 4 of the major ethnicities in Nigeria, the brand’s creative director, Temitayo Eyitayo noted.
Eyitayo explains that his casual fashion brand fits into the society at any time of the day.
The styles in this collection are creatively shot to include ‘Arewa’, ‘Pendant mask of Queen Idia’, ‘The Eagle Father’, and ‘The Ife Head/Oodua’ to effectively tell the story of people, capture a symbolic angle of their history set in the centre of the dome, focus on the uniqueness of each Tribe, while amplifying the unity of Nigeria.
The new collection is made of a suede dome, leather peak, 4 net panels for ventilation, and a snapback adjuster for sizing.
Check it out in the slides above.