Adut Akech has joined the Valentino family as one of the faces for Valentino‘s new fragrance line Born in Roma for both men and women.
Valentino creative director Pierpaolo Piccioli explained choosing Adut as one of their brand ambassadors explaining that Roma is all about an attitude towards life. “When you have a culture, you have an identity.”
Adut announced the deal on her Instagram with caption;
“I am so beyond thrilled and overjoyed to be sharing my first ever fragrance campaign for @maisonvalentino #BORNINROMAwith @anwarhadid These BEAUTIFUL images shot for the campaign by the one and only @inezandvinoodh 😍💗💫”
The new line was launched in Paris and has its the women’s scent is out now, while Valentino’s men’s fragrance launches in October.
By Sarah Oyedo