By Oluwatobi Opusunju
With the hashtag #BankOnUber, Banky W has just inked an endorsement deal with Uber Nigeria. Works, right?
This new deal makes the “Capable” singer Uber Nigeria’s first ever brand ambassador.
Announcing the endorsement deal on Instagram, Uber Nigeria wrote, “New Brand Ambassador for Uber!
We are super excited to announce that @bankywellington ‘Mr Capable himself’ is joining the Uber Nigeria family as our first ever brand ambassador!!
Not only is Banky W an avid Uber rider, but he also invested in a car on the platform so he and his driver can make extra income on the side! We love the hustle and we are so excited to work together with Banky W this year to spread the Uber love!
Welcome on board Banky W and we cannot wait to make magic with you! #BankOnUber.”
Similarly, the singer also took to his Instagram page to share the good news with his fans.
“One of my favourite quotes is the one that says: “Give a man a fish, and you feed him for a meal. Teach a man to fish and you’ve fed him for life.” I believe very strongly in putting the people around me in a position to be more successful. My driver @lado212 is an awesome guy.. and I wanted him to be able to earn more than just his salary & tips, so I got a small car and we put it on Uber, that way instead of him sitting around all day waiting for me while I’m in the studio, office, or on set, he can hit the road and generate income for us.. and then we split it at the end of the month. It’s worked so well that I am now really hoping to continue to do this for more of the young people around me, as God gives me grace.
I’m so excited and honoured to be @ubernigeria‘s first Brand Ambassador. I genuinely love the service and I’ve been an avid rider for years – the convenience of it just made my life so much easier, home and abroad. I also love that it helps create employment for young people.. and I want to encourage more car owners, if they can, to use the service as a way to help more people around them and earn money on the side at the same time. And even if all you ever do is use an Uber as your designated driver when you’re out having drinks.. it makes too much sense. You should just #BankOnUber. I am, and I do 😁🕺🏽👌🏽💁🏽♂️ #brandambassador.”
Watch the ad below:
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