In a transcribed interview with the ‘Boiler Room’, the Mavins Crew CEO Don Jazzy explains how he started his musical career, what sparked his interest, collaboration with artistes among others.
The CEO believes Nigerian music helps people to stay happy even in rough times. Is this true? Does the music give us some kind of hope that things will get better? Or we just like to forget that we never have such big problems?
So what caught our attention was the part he talked about collaborating with American artistes. He said these artistes are always scared to work with him because they are yet to fully embrace the African kind of music.
In his words…
“Most of these American artistes would call you, they believe you have something that they like, so they call you to come and try something out. A bunch of people that I have tried to work with or have tried to work with me chicken out at the end of the day because they aren’t really ready for the music change; they want me to tweak it till it gets back to their sound.”
He continued: “I can give you your sound, but then, you called me for something and then I try to give to my sound and I want you to do your thing on top of it which would give the sound a wider recognition but they say they aren’t ready for this switch drastically. I think they are still scared.”
But wait o, isn’t the end game to make not to money? Do you agree with Don Jazzy? Let us know in the comments below.
Written by Kike Olowu
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