By Damilola Faustino
Dr. Dre has lost his trademark fight against Dr. Drai, a gynecologist. Dre, the rap mogul and record producer whose real name is Andre Young, opposed the trademark application of Dr. Draion M. Burch, a Pittsburgh gynecologist who styles himself “America’s OBGYN.”
Burch, whose website advertises that he’s a sex expert and media personality, is known professionally as “Doctor Drai” — a shortened version of his first name — and in 2015 he sought trademark protection for it.
Dre objected, arguing that because Drai’s media appearances and speaking events take place in a “non-medical setting,” they constitute entertainment.
His lawyers told a panel of the U.S. Patent and Trademark Office that consumers were likely to mix up Dre and Drai, whose names are pronounced the same way even though they’re spelled differently.
The trademark panel rejected that argument, saying that Drai’s “entertainment and educational motivational speaking services, which are specifically limited in content to osteopathic medicine, obstetrics, and gynecology, are a subject matter which is obviously far removed from music.”
Dre’s lawyers also argued that Burch’s use of Dr. Drai “implied a false suggestion of a connection” between the two.
But the gynecologist said he applied for the trademark simply because “that’s my name.”
Drai testified that he didn’t want to be associated with Dre because “it’s a bad reflection on me as a doctor,” according to the trademark panel’s decision.
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