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Dimeji Alara has been appointed as the Fashion Director of Elle Magazine South Africa, making him the first African from a non-African background that to the position in the title’s history.

dimeji alara

Another first makes him the first Nigerian to also hold such a prestigious position.

Dimeji Alara started on the Elle team as a contributing Editor and rose to the position of fashion Editor in 2017. The position made him at the time, the first black male, Non-South African fashion editor in the magazine’s 21- year history.

As an experienced fashion editor and stylist with over 14 years of experiences in the magazine business, Dimeji is helping to change the narrative, starting on the first of July.

Dimeji will oversee the creation of Elle South Africa fashion content, including the entire magazine’s fashion team split between Johannesburg and Cape Town.

Read also: The Glass Ceiling Has A Crack As Virgil Abloh Makes History

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