According to Chart Data, Eminem’s latest diss toward Machine Gun Kelly Killshot broke YouTube records after racking up more views in 24 hours than any other hip-hop debut in the site’s history.
Eminem’s “Killshot” garnered the biggest 24 hour debut for a hip-hop video in YouTube history (38.1 million).
— chart data (@chartdata) September 18, 2018
Since its release on Friday, September 14, Killshot has racked up an incredible 80 million views, Killshot is a response record to Machine Gun Kelly’s Rap Devil, which itself was a response to Kamikaze track Not Alike.
Eminem is currently having one of his best weeks and he has earned his ninth consecutive No. 1 album on the Billboard 200 with Kamikaze, which he dropped out of the blue at the end of August.