Fenty Beauty has announced its releasing a new foundation range specifically for people with dry skin.
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Get your #FENTYFACE ready for 50 shades of #PROFILTRHYDRATINGFOUNDATION — a new foundation that’s perfect for normal to dry skin. This natural finish formula delivers hydration in medium to full coverage that keeps skin looking like skin! Available in stores and online on August 15th in the same 50 shades as our original #PROFILTRSOFTMATTEFOUNDATION at fentybeauty.com, @sephora, @harveynichols, @bootsuk, and #SephorainJCP.
This foundation is specially made with grape seed oil and sodium hyaluronate, which sucks in moisture and is blended with a sweat resistant formula as the other Fenty foundation products, giving the face a natural full coverage.
“For the first time ever, medium to full coverage meets serious longwear in a hydrating foundation, with a perfectly smooth, natural finish that lets skin look like skin,” the brand explained.
“We’re talking natural—not dewy—like your skin just had a must-needed drink of water.”
This new hydrating foundation also comes in a portable fancy tube with a pump instead of a bottle. According to the Mood posted who shared the news on their page, Fenty Beauty is also releasing an accompanying hydrating primer and a long kabuki foundation brush for easy application.
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There are More!!! #REVEALED !! 🙀🙌🏼 🚨 All NEW! By #FentyBeauty 🙌🏻🙌🏼🙌🏽🙌🏾🙌🏿🖤: . 1. 50 shades of #PROFILTRHYDRATINGFOUNDATION – perfect for normal to dry skin. This natural finish formula delivers hydration in medium to full coverage that keeps skin looking like skin! has a sweat and humidity resistant formula, longwear, instantly evening out skin without clogging pores or settling into fine lines. in the same 50 shades as the original #profiltr soft matte foundation $35 . . 2. PRO FILT'R Hydrating #Primer $32 : A lightweight hydrating makeup primer for normal to dry skin that instantly nourishes, with a silky-smooth formula, with Grape Seed Oil and Sodium Hyaluronate, improving and extending foundation wear. . 3. KABUKI-BUFF FOUNDATION BRUSH 115 $36 giving you fast, buildable coverage and a super-diffused, airbrushed finish. Will be available ➡️ AUGUST 15TH online and in stores @fentybeauty #sephora, #harveynichols #bootsuk . . I can’t wait!!!! 🙌🏼🙌🏼 Yes for Dewy skin!!!! ✨☀️ What are your thoughts? 🖤 XO #Trendmood #fenty THANK U for this amazing Update @😘 . . #motd #makeupoftheday #mua #ilovemakeup #makeup #makeupaddict #makeuplover #makeupblogger #makeuponpoint #onpoint #makeuplook #makeuplove #makeuptalk #makeuptutorial #makeuplover #makeupaddict #makeupaddiction #makeupdolls #onpoint #onfleek
Photo Credit: @fentybeauty
By Sarah Oyedo