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As a small business owner, it’s likely you’re aware that things in the business world are ever-changing. Whether you’ve been in business for 10 years or 10 months, the new year is a great time to set some goals and resolutions in order to maintain and increase your success. While there are many ways in which you can go about setting goals, below, we’ve listed tips to help small business owners like yourself achieve success this coming year.

Establish your social presence

These days, digital is the way to go. It’s rare anyone picks up a newspaper to find out what’s going on in the world, and if that’s where your business is being advertised, it’s pretty unlikely many people are hearing about it. If you’re thinking to yourself, “I already have a Facebook or Twitter account so that should be enough,” think again! While having these platforms is great, they’re doing absolutely nothing for your business if you’re not utilizing them strategically.

Streamline your finances

While there are many reasons to start a small business, one of the main motives is to, of course, make a profit. Once you’ve established your business and start to see a profit, it’s important to keep your finances secure. A lot of business owners make the mistake of mixing their personal finances with their business. Having a shared account may work in the early stages, however, over time, things can get tangled leaving you with a big mess that could have been avoided had you kept your accounts separate from the start.

Take out a loan

This may seem like a backward tip since you’ve already gotten your business up and running, however, taking out a small business loan may be exactly what you need to do in order to expand your growing business in the new year. Maybe you’re in the market for some new, more ergonomically correct office furniture, or maybe you’ve grown so quickly that you’re considering a second location. Either way, a small business loan can help get you there.

Give back

Being a small business owner requires lots of hard work, patience, dedication, and perseverance and is oftentimes a thankless job, especially in the beginning. However, waking up each day knowing that you’re heading to work to do what you love has to feel pretty great. Why not share this energy with the community in which your business is housed by giving back? For example, you and your team can select one day per month to spend time volunteering.

By: Damilola Faustino

See Also: How to Adjust to Changes in the Small Business Landscape

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