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If Usain Bolt’s tweet is anything to go by, then J. Cole seems to be the latest Puma ambassador. The rumors follow a tweet posted by another Puma ambassador, Usain Bolt, earlier today on twitter with the caption “Puma Family.” Cole can be seen on stage next to the track and field legend along with fellow endorsers like Cara Delevigne and Adriana Lima and Formula 1’s Max Verstappen

Puma’s Senior Marketing Manager Clyde Edwards also hinted at the signing with a tweet he posted earlier today that the “ROC is in the building.” Cole is, of course, signed to Jay-Z’s Roc Nation label, which has had a longstanding relationship with the brand. Jay Z is also part of the Puma family.

 

Read also: Beyonce & Adidas Announce New Sneaker Partnership

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