KKW is originally Kim Kardashian West’s beauty brand through which she collaborates with her family members on specific projects; the most recent of which is her KKW fragrance with Kourtney and Khloe Kardashian.
Last year, the brand released the KKW Diamonds perfumes which was marketed through a series of flamboyant photo shoots and sexually appealing fragrance bottles.
Now the brand is back with a new series which Khloe Kardashian announced to her millions of fans via Instagram.
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Introducing KKW Fragrance Diamonds II by Kourtney x Kim x Khloé featuring three deep, bold jewels that embody the spirit of timeless glamour, individually inspired by the sisters: @kourtneykardash's Ruby represents nobility, passion and loyalty and includes sultry notes of rose and ginger mixed with jasmine and sandalwood. @kimkardashian's Emerald symbolizes love, prosperity and healing, and smells of a luxurious mix of orchids, hinoki wood and orange blossoms. @khloekardashian's Sapphire signifies peace, positivity and generosity while containing notes of mandarin, cobalt wisteria and sandalwood. Shop the new #KKWDIAMONDS fragrances on Friday, 09.18 at 12PM PT at KKWFRAGRANCE.COM
If anyone ends up purchasing, I’d really love to know if it’s worth the hype or not.
By: Joan K. Vincent-Otiono