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Pick from The Great African Gatsby Collection By Keem Harun

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Emerging fashion brand, Keem Harun, has unveiled ‘The Great African Gatsby Fall 2017 collection’.

For this collection, the aim was to blend two extraordinary but very diverse cultures and strike a stunning balance between old world glamour and present day charm with Great Gatsby style pieces that pull inspiration from both cultures.

The Great African Gatsby Fall 2017 Collection by Keem Harun is an attractive combination of sleek African prints with dramatic American flapper details.


Keem Harun 2

The combination is really one of a kind showing real culture in diversity.

“The 1920s, the year of the Great Gatsby is known for unprecedented economic prosperity, the evolution of jazz music, flapper culture, and forging of a genuine mass culture. Africa is currently witnessing its own cultural renaissance in music, dance, fashion and the arts generally. Characterized by bold, vibrant prints, laces, fringes, mesh and ornate details; these looks mix classic flapper ideas with bright contemporary pieces for a look that hints at the old world but is full of life as it is today. They went for a 1920’s American aesthetic mixed with new age African ideas for the entire collection,” says the Creative Director of the brand, Keem Harun-Adeleye,

Keem Harun added:

“Style is eternal and old fashion trends repeat themselves after some years the only difference in this fashion tendencies is their modernisation and innovative thinking incorporated into the production and presentation”.

Take your pick of the collection in the slides above.

Written By Ugochi Obiajunwa

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