Remember when people used to queue at CD stores and wait in line for their favourite artistes to drop? Well, those days are long gone now thanks to technology.
Music streaming has been on the rise for years now. According to the International Federation of the Phonographic Industry (IFPI), which just released its annual report, revenues from streaming have grown by a whopping 41.1 per cent in the past year, surpassing digital downloads as well as CD and vinyl sales.
The number of people subscribing to a streaming service topped 176 million, up from 112 million a year before.
Africa has also paid a large part in this, “Africa is particularly exciting,” Adam Granite of Universal Music said, “Africa is particularly exciting and the potential for African repertoire to travel to other continents is enormous.”
Although streaming hasn’t been totally accepted in Nigeria, it is important for artistes to get their songs on streaming platforms because the future is already here and sooner rather than later, the old form of music consumption would be obsolete.