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By Eromosele Patrick Eidusi

Tom Ford’s designs are Timeless. And at long last, the fashion icon is launching a line of watches to join his empire of ready to wear, sunglasses, fragrance, handbags and makeup.

tom ford

The Sophisticated Swiss-made timepieces, which WWD reports Ford debuted at his men’s show in February, will soon be available on tomford.com as the TomFord 001 Collection. They are a partnership with Bedrock Manufacturing Company, which also produces Shinola and Filson, both of which are known for their American leather craftsmanship.

tom ford

Tom Ford 001 Timepiece with Honey Braided Leather Strap and 18KT Gold Case tomford.com

The designs feature rectangular watch faces in four finishes: yellow gold and brushed, polished, and matte stainless steel. And the straps, which come in four materials (braided leather, calf leather, pebble leather, and alligator) and a host of colors, are easily interchangeable – making it no sweat to match your mood or your look (a design feature that was important to Ford).

tom ford

Tom Ford 001 Timepiece with Blanc Alligator Strap and Black DLC Case, $3,490; tomford.com.

The collection includes two sizes for cases and straps, which Ford pointed out to WWD makes them suitable for both men and women, and features 62 total strap options in 30 shades. The colors include neutral black, cognac, and nude and brights like cerulean and saffron.

As for whether the 001 will soon have siblings? “It is the Tom Ford watch,” he told WWD. “This watch has given me the Vocabulary to now do another one, but it isn’t like I’m going to have 50 watches. I may ultimately have five models…..i’m very excited about it because it’s very simple concept that no one has ever done, and is, as far as I can tell, nowhere in the market.”

Depending on your trimmings, the luxury watches range anywhere between $2190 to $10,100, but the possibilities are endless.

Read also: Tommy Hilfiger’s Spring 2018 Adaptive Collection Is Here

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