Simisola Bolatito Ogunleye (born April 19, 1988) popularly known as Simi, the mass communication graduate from Covenant University is finally getting her deserved time in the spotlight. She started out at a very early age as a member of the teenage choir in her church and was able to launch her debut album in 2008 which went largely unnoticed. Her career came into spotlight in 2014 after she released “Tiff”, a song which was nominated in two categories at The Headies 2015. Simi is currently signed to X3M Music.
Simi grew up dancing and singing as a member of her local church’s choir until she wrote her first song at the age of 10. Her professional musical career started in 2006 following the release of her debut album titled Ogaju which contained songs like “Iya Temi” and “Ara Ile” with the entire musical production from Samklef.
In January 2014, Simi released an EP titled Restless which gained her new grounds and further earned her a record deal with X3M Music.
On January 9, 2014, Simi released two singles titled “Tiff” and “E No Go Funny”, with the former receiving massive airplay and accepted generally among music critics. The video for “Tiff” was released on August 30, 2015 and directed by Josh Clarke. The song went on to be nominated in the “Best Alternative Song” category at the 2015 edition of The Headies.
In 2015, Simi won the “Most Promising Act to Watch” category at the 2015 Nigeria Entertainment Awards. In an interview with Leadership Newspaper, Simi said she is working on her sophomore album scheduled to be released in 2016. After the successful release of her singles, she went ahead to drop the massive hit ‘Jamb Question’, which was followed with a colourful and concept driven video featuring rapper Falz on the remix.
Apart from singing and song writing, Simi is also a sound engineer. She was credited to have mix and mastered Adekunle Gold’s album which was released in July 2016. Her music style is basically hinged in the rhythm and blues, soul and hip-hop genre of music.
Simi has a unique style, sultry tone and concept driven lyrics that stands her out, and as she continues to work on her official album on X3M Music, critics and lovers expect it to fully cement her place as one of the new generation of leading sensational acts in the industry.