PR expert, Zovuyo Zoe Msutwana is one of the cover stars for The Throne Magazine’s April/May 2019 issue.
This Throne magazine issue is dedicated to telling the inspiring stories of three entrepreneurs for its “The Unbreakable Entrepreneur” campaign series.
For the cover, Zoe looked chic in a deconstructed in unravelling buttoned-down white shirt matched with a metallic brown pink pleated skirt.
Renowned for her excellent work in the celebrity brand collaborations and campaigns, Zoe opened up on the struggles so far on her entrepreneurial journey and her future plans.
On her journey as an entrepreneur
“I am not even going to sugar-coat it, it is tough as hell. I have cried so much in the last four years”. I walked into the journey so confident of my dreams and vision, and I was starting to question all of it. I started to feel like I was delusional to think that I could do it and that I deserved the kind of success I was pursuing. Those are feelings that took over my life after countless declined proposals, decreased budgets and slow uptake from my audience.”
On her future plans
“Being able to get up and do what I love daily is truly fulfilling, both from an employee perspective and a business one. April marks the begging of another huge milestone for me as I’ve just launched one of the biggest marketing campaigns to hit SA this year. I am also refreshing my GTC brand and will be unveiling our new magazine look and feel”
On the “business of fame”
“This is one of the reasons I wanted to create the GTC platform; to educate and share knowledge with my audience – unpacking the business of “fame”. Anyone can become famous in the age of social media, however, it takes some critical actions to ensure that one converts the fame into a sustainable business.”
Read the full issue on www.thethrone.co.za
Photography: @aust_malema/ @pixelkollective
Styling: @chiachels & @nkuleymasemola
Issue Design: @chiachels
Cover Design: @g_kayy
Special Thanks: @thefashionagent
By Sarah Oyedo